Kartell flag Forte dei Marmi



The summer breeze brings a garden full of flowers, filled with colours, emotions and lots of new Kartell products, to Forte dei Marmi. The completely refurbished
new Kartell store in the very central Via Carducci reopens on 1 June, with a completely renovated layout just in time for summer. A floral motif covers the floor and displays, while the typical ambience of the most famous resort in Versilia is reproduced on large panels that provide the backdrop for a new display layout that combines the latest arrivals with the products that have made the brand’s history. From the latest A.I. chair in which, for the first time, the company uses recycled material from a variety of sectors, such as furnishing, automotive, electrical appliances and packaging, turning them back into raw materials, to the seats in the Smart Wood collection, made of wood and produced using a mould designed to bring the 3D curvature of the panel to the very edges to create a seat with unprecedented roundness. Great Kartell icons, like Componibili, also available in the Bio, Battery, Bourgie, Planet versions, and the Victoria and Louis Ghost seats, are also present. The world of lighting is well represented, with brand-new proposals such as the Kabuki family of lamps, Toy teddy bear and Space and Lantern rechargeable lamps. The space then opens out onto the outdoor patio, which becomes the perfect setting to present some of Kartell's outdoor proposals, perfect for use on terraces, in gardens and by the pools of elegant villas protected by the pine forest, fulfilling the desire for outdoor living. The entire collection awaits you in store with a wide range of solutions for outdoor spaces of all sizes, featuring products specifically designed or used to enjoy the very best of this season. The numerous projects include the Be Bop, Cara and Smatrik armchairs, Pop sofa and lights to illuminate warm summer evenings.